Our values and business ethos ‘we pride ourselves on’
Our values and motivation remain the same and are encapsulated in our name IGNITE
IGNITE a passion for research amongst new entrants to our industry via industry training and up-skilling
To RE-IGNITE a passion for research amongst our Clients by offering an approach that invites their full engagement and participation and makes the process enjoyable and exciting
To IGNITE our consumer experts- by allowing them platforms that give them a voice or the best opportunity to be free to express their opinions in authentic environments, situations
To IGNITE or illuminate the way forward for Clients by providing workable and insightful results that really do take cognizance of the actual business challenge at hand- we’re all about developing workable solutions that RE-IGNITE brand health and vitality