…we offer both qualitative and quantitative research, and if the project requires it, something in-between
…from old school to new tools: our qualitative methodologies cover whatever a project needs (focus group conneXions, in-depth interviews, immersions, co-create sessions, idea incubation with or without technology augmenting)
…from idea to execution: our qualitative & quantitative methodologies cover the entire product or service life-cycle
…we are a boutique, agile and creative agency: our studies are designed around what clients’ need, not around models or existing “black box” research products
…National and Pan African reach by way of a trusted network of field partners
